Cookie Policy
What Are Cookies?
Cookies are small text files that are placed on your device (computer, smartphone, tablet) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.
Cookies allow websites to:
- Remember your preferences and settings
- Track your browsing behavior
- Provide personalized content and advertisements
- Analyze website traffic and performance
How We Use Cookies
India IPO Updates uses cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, and deliver relevant content and advertisements. By using our website, you consent to our use of cookies as described in this Cookie Policy.
Types of Cookies We Use
1. Essential Cookies (Strictly Necessary)
Required for Website Function
These cookies are necessary for the website to function properly and cannot be disabled.
Purpose:
- Enable basic website functionality
- Maintain security and prevent fraud
- Remember your cookie consent preferences
- Support user authentication (future feature for login)
Duration: Session-based or up to 1 year
Examples:
- Session identifiers
- Security tokens
- Load balancing cookies
2. Analytics and Performance Cookies
These cookies help us understand how visitors interact with our website.
Google Analytics Cookies:
- _ga: Distinguishes unique users (expires after 2 years)
- _gid: Distinguishes unique users (expires after 24 hours)
- _gat: Throttles request rate (expires after 1 minute)
- _ga_<container-id>: Stores and counts page views (expires after 2 years)
Purpose:
- Track page views, sessions, and bounce rates
- Understand user navigation patterns
- Identify popular content and pages
- Measure website performance
- Generate statistical reports
Data Collected:
- Pages visited and time spent
- Browser and device information
- Geographic location (country/city level)
- Referral sources
- User interactions and click patterns
Third Party: Google LLC
Privacy Policy: https://policies.google.com/privacy
3. Advertising and Targeting Cookies
These cookies are used to deliver advertisements relevant to your interests.
Google Ads Cookies:
- IDE: Used for ad targeting and remarketing (expires after 13 months)
- test_cookie: Tests browser cookie support (expires after 15 minutes)
- DSID: Used for ad targeting (expires after 2 weeks)
- NID: Stores preferences and information for Google Maps (expires after 6 months)
Purpose:
- Display relevant advertisements
- Measure ad campaign effectiveness
- Prevent showing the same ad repeatedly
- Build user interest profiles
- Support remarketing campaigns
Data Collected:
- Browsing history on our website
- Ad interactions and clicks
- Device and browser information
- Demographic and interest categories
Third Party: Google LLC (Google Ads, DoubleClick)
Privacy Policy: https://policies.google.com/privacy
Opt-out: https://adssettings.google.com
4. Functional Cookies (Future Use)
These cookies enable enhanced functionality and personalization.
Purpose (for future features):
- Remember login credentials
- Store user preferences (language, theme, layout)
- Save newsletter subscription preferences
- Personalize content based on past behavior
Duration: Session-based or up to 1 year
5. Social Media Cookies (If Integrated)
If we integrate social media sharing features, these platforms may set cookies.
Potential Platforms:
- Twitter/X
Purpose:
- Enable content sharing
- Track social media interactions
- Provide social login functionality (future)
Third-Party Cookies
Our website uses services from third-party providers who may set their own cookies:
Google Services
- Google Analytics: Web analytics service
- Google Ads: Advertising platform
- Google Search Console: Search performance monitoring
- Google Tag Manager: Tag management (if used)
Google's Cookie Usage
Google uses cookies to provide and improve services, develop new features, measure ad effectiveness, and protect against fraud and abuse.
Learn More:
- Google Privacy Policy: https://policies.google.com/privacy
- Google Cookie Usage: https://policies.google.com/technologies/cookies
- Google Analytics Opt-out: https://tools.google.com/dlpage/gaoptout
Cookie Duration
Cookies on our website are classified by duration:
- Session Cookies: Deleted when you close your browser
- Persistent Cookies: Remain on your device for a specified period
Cookie Duration Table
| Cookie Type | Maximum Duration |
|---|---|
| Essential | 1 year |
| Analytics | 26 months |
| Advertising | 13 months |
| Functional | 1 year |
How to Manage Cookies
You have several options to control and manage cookies:
Browser Settings
You can control cookies through your browser settings:
- Google Chrome:
Settings → Privacy and security → Cookies and other site data
Choose your preferred option - Mozilla Firefox:
Settings → Privacy & Security → Cookies and Site Data
Select your preferences - Safari:
Preferences → Privacy → Cookies and website data
Choose blocking preferences - Microsoft Edge:
Settings → Cookies and site permissions → Cookies and site data
Configure settings - Mobile Browsers: Check your mobile browser's settings menu
Cookie Consent Management
When you first visit our website, you will see a cookie consent banner. You can:
- Accept all cookies
- Reject non-essential cookies
- Customize your preferences
- Review and change settings anytime
Opt-Out Tools
Available Opt-Out Options
- Google Analytics Opt-out: Install the Google Analytics Opt-out Browser Add-on:
https://tools.google.com/dlpage/gaoptout - Google Ads Settings: Manage ad personalization:
https://adssettings.google.com - Network Advertising Initiative (NAI): Opt-out of interest-based advertising:
https://optout.networkadvertising.org - Digital Advertising Alliance (DAA): Control online behavioral advertising:
https://optout.aboutads.info
Impact of Disabling Cookies
If you disable cookies, please note:
⚠️ Important Note
- Essential Cookies: Website may not function properly
- Analytics Cookies: We cannot improve user experience based on data
- Advertising Cookies: You may see less relevant advertisements
- Functional Cookies: Personalization features may not work
You will still see advertisements, but they may not be tailored to your interests.
Do Not Track (DNT) Signals
Some browsers offer "Do Not Track" (DNT) signals. Currently, there is no industry standard for responding to DNT signals. We do not respond to DNT signals, but you can control cookies through the methods described above.
Updates to Cookie Usage
We may update our cookie usage as we:
- Implement new features
- Integrate additional services
- Comply with regulatory changes
- Improve user experience
We will update this Cookie Policy accordingly and notify you of significant changes.
Cookies and Indian Law Compliance
Regulatory Compliance
We comply with:
- Information Technology Act, 2000
- Information Technology (Reasonable Security Practices) Rules, 2011
- Digital Personal Data Protection Act, 2023
We obtain consent before placing non-essential cookies and provide clear information about cookie usage.
Contact Information
For questions about our cookie usage:
🌐 Website
India IPO Updates
We are committed to transparency in our cookie usage and respect your privacy choices. For more information about how we handle your personal data, please see our Privacy Policy.